// NBCU
Defiant LA teams up with NBC Universal and Access Hollywood once again, to help promote their coverage of NBC’s Legendary February. Access Hollywood takes viewers to the Winter Olympics, Super Bowl, the NBA All-Star Game, with in-depth coverage of all the fashion, food, fame, games, and pop-culture experiences surrounding them. Defiant LA scripted the concept, produced the live-action shoot of Mario Lopez, edited, designed, and executed the VFX. Bringing together a fast-paced and energetic piece with high production value. We used AI-created-camera-moves to help transport viewers and Mario halfway around the world and back in under thirty seconds.
Defiant LA’s original concept boards below show how the frosted Olympic ring helps bring viewers from Milan-Cortina, to the Super Bowl sidelines and front and center courtside with the All-Star Game.
Initial presentation boards explored several designs and concepts.
